Top 5 Educational Games Performance in New Zealand - Q4 2021

The fourth quarter of 2021 saw notable trends in the performance of the top 5 educational games in New Zealand, with data sourced from Sensor Tower.

Reading Eggs - Learn to Read from Blake eLearning experienced a varied quarter. Weekly revenue peaked at approximately $8.9K in mid-November, while weekly downloads decreased steadily, from 1.4K at the beginning of the quarter to just over 400 by the end of December. Weekly active users also saw a decline from 10.7K to around 6.2K over the same period.

Lingokids - Play and Learn by Monkimun Inc showed a mixed trend. Revenue remained relatively stable, peaking at $1.4K in early November and again in late December. Downloads saw a significant drop from 944 in late September to 639 by the end of the year. Active users fluctuated, ending the quarter at 1.9K, up from a low of 1.4K in mid-November.

MindPal - Brain Training Games by Elektron Labs Inc. had a steady performance with revenue spiking to $1.6K in mid-December. Downloads remained fairly consistent, with a slight dip in late November before stabilizing around 700. Active users saw a gradual decline from 5K to just over 4K by the end of December.

Kiddopia - Kids Learning Games by Kiddopia, Inc. had an interesting quarter with a significant increase in downloads in early December, reaching 882. Revenue followed a similar pattern, peaking at $714 in mid-December. Active users increased to 2.2K in early December before dropping to 1.5K by the end of the month.

HOMER: Fun Learning For Kids from Homer showed lower activity. Revenue peaked at $585 in late November, while downloads remained low throughout the quarter, with a slight peak of 37 in late October. Active users also stayed low, with a maximum of 117 in late September and dropping to zero by the end of December.

For more detailed insights and trends, visit Sensor Tower.